His first four collections have been extremely well received on account of their quality and style. William’s use of latex combined with luxury fabrics, signature prints and unique detailing, results in breathtaking exquisite creations, that are sure to both provoke and amaze.

www-sketchbook3xL: Tell me a little about yourself. Where are you from? What’s your educational background?

William: I’m originally from Cheshire, up North… I studied Fashion Design from age 16, before moving down to London to do a degree in Fashion at the University of Westminster.

3xL: When did you realize you wanted to become a fashion designer?

William: I wanted to be a fashion Designer from as soon as I could draw, it was the first thing I remember being really in to, clothing, costume, style, glamour, art, theatre, were all of my first interests.

3xL: Describe me your general process you go through from design to realization of a piece of clothing.

William: There’s a few different types of process I’ll go through, the best type is when I just think of something and it gets quite quickly amazing in my head, then in the gap between when I can realistically start it gets clearer and then I can’t wait to make it!

ww-fw-dress23xL: How does designing latex wear differ from designing clothes?

William: It doesn’t really, the nature of the material means it requires different technical treatments/procedures which makes designing it exciting as the results are quite special, but I apply the same designing thought process.

3xL: What do you believe gives quality to clothing?

William: I think generally speaking the quality can be reflected in the time it takes to make a garment. Including attention to detail, I think if something has been lovingly labored over then the quality is in-built.

3xL: How would you define the style your line exemplifies?

William: I want for people to look at my clothes and to immediately understand the references and the style that I love, so I delight in making that obvious and celebrating that style. It’s glamorous, dramatic, and overtly indulgent.

3xL: What matters to you most as a fashion designer?

William: Producing more collections, new work, and always aiming to achieve things that I’ve never seen before.

ww-fw-dress03xL: What are some of your fashion goals?

William: I want to be progressively more and more excited about the next collection than the last, I want to do the best that I can and make the most beautiful things that I can possibly imagine.

3xL: Where do you get your inspiration from?

William: All over the place really, there are lots of different ways that ideas will grow and change, I love themes and characters and these combine to produce collections.

3xL: Where do you see your fashion in 5 years from now?

William: I just want to be bigger and better, there are a few different directions I would like to explore, the skies the limit!

Be sure to visit where you can view and shop from William current and archive collections.

Leave a Reply

Your email address will not be published.


Subscribe to RSS Feed


Subscribe via e-mail:


By Date
By Topic