“To ‘fetishise’ is to attribute special power to an object of personal fixation, for the goal of achieving a desired mental, emotional or spiritual state of being.
Unsurprisingly, the original meaning of fetish belongs in the lexicon of the church and is usually ascribed to the potency of religious icons believed to deliver healing and atonement. But, when people talk about ‘fetish’ today, they are often referring to lifestyle choices beyond faith where personal habits are often born out of secular concerns such fashion and experimental (and often whacky) sex. Here, objects of fixation often hold personal meaning and sexual importance – be it a high heeled shoe, a whip or even another person enacting a specific role. “